{"id":9752,"date":"2026-07-31T01:30:51","date_gmt":"2026-07-31T01:30:51","guid":{"rendered":"https:\/\/tradegoai.app\/?post_type=tools&#038;p=9752"},"modified":"2026-07-31T01:30:51","modified_gmt":"2026-07-31T01:30:51","slug":"b2b-%eb%a6%ac%eb%93%9c-%ec%8a%a4%ec%bd%94%ec%96%b4%ec%b9%b4%eb%93%9c","status":"publish","type":"tools","link":"https:\/\/tradegoai.app\/ko\/tools\/rule-based-lead-scorecard\/","title":{"rendered":"B2B \ub9ac\ub4dc \uc2a4\ucf54\uc5b4\uce74\ub4dc"},"content":{"rendered":"\t<section id=\"tga-rule-based-lead-scorecard-1\" class=\"tga-rbls-tool\" aria-labelledby=\"tga-rule-based-lead-scorecard-1-title\">\n\t\t<style>\n\t\t\t#tga-rule-based-lead-scorecard-1{\n\t\t\t\t--tga-tool-navy:#0f1831;--tga-tool-purple:#6528f7;--tga-tool-purple-dark:#501bd8;--tga-tool-lilac:#f2efff;\n\t\t\t\t--tga-tool-muted:#64748b;--tga-tool-line:#e2e8f0;--tga-tool-success:#047857;--tga-tool-warning:#a16207;--tga-tool-danger:#b91c1c;\n\t\t\t\twidth:100%;max-width:1180px;margin:44px auto 72px;padding:0 22px;box-sizing:border-box;color:var(--tga-tool-navy);font-family:inherit\n\t\t\t}\n\t\t\t#tga-rule-based-lead-scorecard-1 *{box-sizing:border-box}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-hero{position:relative;overflow:hidden;padding:46px 48px;border-radius:22px;color:#fff;background:radial-gradient(circle at 88% 18%,rgba(101,40,247,.78),transparent 34%),linear-gradient(135deg,#081127 0%,#131d42 100%)}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-hero:after{position:absolute;right:-85px;bottom:-115px;width:330px;height:330px;border:1px solid rgba(255,255,255,.18);border-radius:50%;box-shadow:0 0 0 38px rgba(255,255,255,.035),0 0 0 76px rgba(255,255,255,.025);content:\"\"}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-eyebrow{position:relative;z-index:1;display:block;margin:0 0 13px;color:#cbbcff;font-size:12px;font-weight:800;letter-spacing:.12em;text-transform:uppercase}\n\t\t\t#tga-rule-based-lead-scorecard-1 h1{position:relative;z-index:1;max-width:960px;margin:0;color:#fff;font-size:clamp(36px,5.5vw,62px);line-height:1.03;letter-spacing:-.04em}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-hero p{position:relative;z-index:1;max-width:820px;margin:20px 0 0;color:#dce4ff;font-size:18px;line-height:1.65}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-workspace{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(0,.95fr);gap:24px;margin-top:28px;align-items:start}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-panel,\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-section{min-width:0;padding:28px;border:1px solid var(--tga-tool-line);border-radius:18px;background:#fff;box-shadow:0 16px 45px rgba(15,24,49,.06)}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-section{margin-top:28px;padding:30px}\n\t\t\t#tga-rule-based-lead-scorecard-1 h2{margin:0 0 9px;font-size:25px;line-height:1.25;letter-spacing:-.02em}\n\t\t\t#tga-rule-based-lead-scorecard-1 h3{margin:0 0 8px;font-size:17px;line-height:1.35}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-copy{margin:0 0 18px;color:var(--tga-tool-muted);font-size:15px;line-height:1.7}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-row{display:grid;grid-template-columns:1fr 1fr;gap:12px}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-field{margin-top:15px}\n\t\t\t#tga-rule-based-lead-scorecard-1 label{display:block;margin:0 0 8px;font-size:14px;font-weight:800}\n\t\t\t#tga-rule-based-lead-scorecard-1 input,\n\t\t\t#tga-rule-based-lead-scorecard-1 select{width:100%;min-height:48px;padding:10px 13px;border:1px solid #cbd5e1;border-radius:10px;background:#fff;color:var(--tga-tool-navy);font:inherit}\n\t\t\t#tga-rule-based-lead-scorecard-1 input:focus,\n\t\t\t#tga-rule-based-lead-scorecard-1 select:focus{border-color:var(--tga-tool-purple);outline:none;box-shadow:0 0 0 3px rgba(101,40,247,.12)}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-weight{float:right;color:var(--tga-tool-muted);font-size:12px;font-weight:700}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-actions{display:flex;flex-wrap:wrap;gap:10px;margin-top:18px}\n\t\t\t#tga-rule-based-lead-scorecard-1 button,\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-button{display:inline-flex;align-items:center;justify-content:center;min-height:42px;padding:9px 14px;border:1px solid #cbd5e1;border-radius:9px;background:#fff;color:var(--tga-tool-navy);font:inherit;font-weight:800;line-height:1.2;text-decoration:none;cursor:pointer;transition:border-color .2s,box-shadow .2s,transform .2s,background .2s}\n\t\t\t#tga-rule-based-lead-scorecard-1 button:hover,\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-button:hover{border-color:var(--tga-tool-purple);transform:translateY(-1px)}\n\t\t\t#tga-rule-based-lead-scorecard-1 button:focus-visible,\n\t\t\t#tga-rule-based-lead-scorecard-1 a:focus-visible{outline:3px solid rgba(101,40,247,.26);outline-offset:2px}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-primary{min-height:50px;padding:11px 19px;border-color:var(--tga-tool-purple);background:var(--tga-tool-purple);color:#fff}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-primary:hover{border-color:var(--tga-tool-purple-dark);background:var(--tga-tool-purple-dark)}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-status{min-height:24px;margin:13px 0 0;color:var(--tga-tool-muted);font-size:13px;line-height:1.6}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-score{display:grid;grid-template-columns:122px minmax(0,1fr);gap:20px;align-items:center;margin:8px 0 20px;padding:20px;border-radius:15px;background:var(--tga-tool-lilac)}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-ring{display:grid;place-items:center;width:112px;height:112px;border-radius:50%;background:conic-gradient(var(--tga-tool-purple) calc(var(--score)*1%),#ddd6fe 0);position:relative}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-ring:before{position:absolute;width:82px;height:82px;border-radius:50%;background:#fff;content:\"\"}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-ring strong{position:relative;font-size:30px;line-height:1}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-priority{display:inline-block;margin-bottom:7px;padding:5px 9px;border-radius:999px;background:#ede9fe;color:var(--tga-tool-purple-dark);font-size:12px;font-weight:900}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-score h3{margin:0 0 5px;font-size:21px}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-score p{margin:0;color:var(--tga-tool-muted);font-size:14px;line-height:1.55}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-table-wrap{overflow-x:auto;border:1px solid var(--tga-tool-line);border-radius:13px}\n\t\t\t#tga-rule-based-lead-scorecard-1 table{width:100%;min-width:520px;border-collapse:collapse;background:#fff}\n\t\t\t#tga-rule-based-lead-scorecard-1 th,\n\t\t\t#tga-rule-based-lead-scorecard-1 td{padding:12px 14px;border-bottom:1px solid var(--tga-tool-line);text-align:left;vertical-align:top}\n\t\t\t#tga-rule-based-lead-scorecard-1 th{background:#f8fafc;font-size:12px;letter-spacing:.05em;text-transform:uppercase}\n\t\t\t#tga-rule-based-lead-scorecard-1 tbody tr:last-child td{border-bottom:0}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-points{white-space:nowrap;font-weight:900}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-next{margin-top:16px;padding:16px;border-left:4px solid var(--tga-tool-purple);border-radius:10px;background:#f8fafc}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-next ul{margin:8px 0 0;padding-left:20px;color:var(--tga-tool-muted)}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-next li+li{margin-top:5px}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-guide,\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-info,\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-related{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:16px}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-guide article,\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-info article{padding:20px;border:1px solid var(--tga-tool-line);border-radius:13px;background:#fafbff}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-guide strong{display:block;margin-bottom:7px;color:var(--tga-tool-purple);font-size:13px}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-guide p,\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-info p{margin:0;color:var(--tga-tool-muted);font-size:14px;line-height:1.65}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-cta{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:28px;align-items:center;color:#fff;background:radial-gradient(circle at 88% 18%,rgba(101,40,247,.78),transparent 34%),linear-gradient(135deg,#081127 0%,#131d42 100%)}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-cta h2{color:#fff}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-cta p{max-width:760px;margin:0;color:#dce4ff;line-height:1.7}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-cta .tga-rbls-button{min-height:50px;padding:12px 18px;border-color:#fff;background:#fff}\n\t\t\t#tga-rule-based-lead-scorecard-1 details{border:1px solid var(--tga-tool-line);border-radius:12px;background:#fff}\n\t\t\t#tga-rule-based-lead-scorecard-1 details+details{margin-top:10px}\n\t\t\t#tga-rule-based-lead-scorecard-1 summary{padding:16px 18px;font-weight:800;cursor:pointer}\n\t\t\t#tga-rule-based-lead-scorecard-1 details p{margin:0;padding:0 18px 18px;color:var(--tga-tool-muted);line-height:1.7}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-related a{display:block;padding:20px;border:1px solid var(--tga-tool-line);border-radius:13px;background:#fff;color:var(--tga-tool-navy);text-decoration:none;transition:border-color .2s,box-shadow .2s,transform .2s}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-related a:hover,\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-related a:focus-visible{border-color:var(--tga-tool-purple);box-shadow:0 10px 24px rgba(15,24,49,.08);transform:translateY(-2px)}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-related strong{display:block;margin-bottom:7px}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-related span{display:block;color:var(--tga-tool-muted);font-size:14px;line-height:1.55}\n\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-i18n{display:none!important}\n\t\t\t@media(min-width:901px){\n\t\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-table-wrap{overflow-x:visible}\n\t\t\t\t#tga-rule-based-lead-scorecard-1 table{min-width:0;table-layout:fixed}\n\t\t\t\t#tga-rule-based-lead-scorecard-1 th,\n\t\t\t\t#tga-rule-based-lead-scorecard-1 td{overflow-wrap:anywhere}\n\t\t\t\t#tga-rule-based-lead-scorecard-1 th:nth-child(1),\n\t\t\t\t#tga-rule-based-lead-scorecard-1 td:nth-child(1){width:36%}\n\t\t\t\t#tga-rule-based-lead-scorecard-1 th:nth-child(2),\n\t\t\t\t#tga-rule-based-lead-scorecard-1 td:nth-child(2){width:44%}\n\t\t\t\t#tga-rule-based-lead-scorecard-1 th:nth-child(3),\n\t\t\t\t#tga-rule-based-lead-scorecard-1 td:nth-child(3){width:20%}\n\t\t\t}\n\t\t\t@media(max-width:900px){\n\t\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-workspace,\n\t\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-guide,\n\t\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-info,\n\t\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-related{grid-template-columns:1fr}\n\t\t\t}\n\t\t\t@media(max-width:600px){\n\t\t\t\t#tga-rule-based-lead-scorecard-1{margin-top:28px;padding:0 15px}\n\t\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-hero{padding:31px 23px;border-radius:16px}\n\t\t\t\t#tga-rule-based-lead-scorecard-1 h1{font-size:39px}\n\t\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-hero p{font-size:16px}\n\t\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-panel,\n\t\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-section{padding:22px 18px}\n\t\t\t\t#tga-rule-based-lead-scorecard-1 input,\n\t\t\t\t#tga-rule-based-lead-scorecard-1 select{font-size:16px}\n\t\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-row,\n\t\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-actions,\n\t\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-score{display:grid;grid-template-columns:1fr}\n\t\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-ring{margin:auto}\n\t\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-actions button{width:100%}\n\t\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-cta{grid-template-columns:1fr}\n\t\t\t\t#tga-rule-based-lead-scorecard-1 .tga-rbls-cta .tga-rbls-button{width:100%}\n\t\t\t}\n\t\t<\/style>\n\n\t\t<header class=\"tga-rbls-hero\">\n\t\t\t<span class=\"tga-rbls-eyebrow\">Focus Follow-Up on Better-Fit Leads<\/span>\n\t\t\t<h1 id=\"tga-rule-based-lead-scorecard-1-title\">Rule-Based Lead Scorecard<\/h1>\n\t\t\t<p>Score B2B leads with transparent qualification criteria and turn the result into a clear follow-up priority.<\/p>\n\t\t<\/header>\n\n\t\t<div class=\"tga-rbls-workspace\">\n\t\t\t<section class=\"tga-rbls-panel\" aria-labelledby=\"tga-rule-based-lead-scorecard-1-input-title\">\n\t\t\t\t<h2 id=\"tga-rule-based-lead-scorecard-1-input-title\">Enter Lead Evidence<\/h2>\n\t\t\t\t<p class=\"tga-rbls-copy\">Add a reference name, then select the strongest evidence you can support for each criterion.<\/p>\n\t\t\t\t<div class=\"tga-rbls-row\">\n\t\t\t\t\t<div class=\"tga-rbls-field\">\n\t\t\t\t\t\t<label for=\"tga-rule-based-lead-scorecard-1-lead\">Lead name<\/label>\n\t\t\t\t\t\t<input id=\"tga-rule-based-lead-scorecard-1-lead\" data-lead type=\"text\" maxlength=\"100\" value=\"Alex Morgan\">\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"tga-rbls-field\">\n\t\t\t\t\t\t<label for=\"tga-rule-based-lead-scorecard-1-company\">Company name<\/label>\n\t\t\t\t\t\t<input id=\"tga-rule-based-lead-scorecard-1-company\" data-company type=\"text\" maxlength=\"120\" value=\"Northstar Imports\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"tga-rbls-field\">\n\t\t\t\t\t\t<label for=\"tga-rule-based-lead-scorecard-1-fit\">\n\t\t\t\t\t\t\tCompany and market fit\t\t\t\t\t\t\t<span class=\"tga-rbls-weight\">20 points maximum<\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<select id=\"tga-rule-based-lead-scorecard-1-fit\" data-criterion=\"fit\" data-label=\"Company and market fit\" data-weight=\"20\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"0\" >Not established \u2014 0 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"10\"  selected='selected'>Partial fit \u2014 10 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"20\" >Strong fit \u2014 20 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/select>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"tga-rbls-field\">\n\t\t\t\t\t\t<label for=\"tga-rule-based-lead-scorecard-1-intent\">\n\t\t\t\t\t\t\tBuyer intent and requirement\t\t\t\t\t\t\t<span class=\"tga-rbls-weight\">20 points maximum<\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<select id=\"tga-rule-based-lead-scorecard-1-intent\" data-criterion=\"intent\" data-label=\"Buyer intent and requirement\" data-weight=\"20\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"0\" >No stated requirement \u2014 0 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"10\"  selected='selected'>General inquiry \u2014 10 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"20\" >Specific requirement, quantity, or timing \u2014 20 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/select>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"tga-rbls-field\">\n\t\t\t\t\t\t<label for=\"tga-rule-based-lead-scorecard-1-role\">\n\t\t\t\t\t\t\tContact role\t\t\t\t\t\t\t<span class=\"tga-rbls-weight\">15 points maximum<\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<select id=\"tga-rule-based-lead-scorecard-1-role\" data-criterion=\"role\" data-label=\"Contact role\" data-weight=\"15\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"0\" >Role is unknown \u2014 0 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"8\"  selected='selected'>Influencer or operational contact \u2014 8 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"15\" >Decision-maker or buying owner \u2014 15 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/select>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"tga-rbls-field\">\n\t\t\t\t\t\t<label for=\"tga-rule-based-lead-scorecard-1-identity\">\n\t\t\t\t\t\t\tBusiness identity evidence\t\t\t\t\t\t\t<span class=\"tga-rbls-weight\">15 points maximum<\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<select id=\"tga-rule-based-lead-scorecard-1-identity\" data-criterion=\"identity\" data-label=\"Business identity evidence\" data-weight=\"15\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"0\" >No company-domain evidence \u2014 0 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"8\"  selected='selected'>Company domain or business email found \u2014 8 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"15\" >Domain and public registry details are consistent \u2014 15 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/select>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"tga-rbls-field\">\n\t\t\t\t\t\t<label for=\"tga-rule-based-lead-scorecard-1-reach\">\n\t\t\t\t\t\t\tReachability\t\t\t\t\t\t\t<span class=\"tga-rbls-weight\">10 points maximum<\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<select id=\"tga-rule-based-lead-scorecard-1-reach\" data-criterion=\"reach\" data-label=\"Reachability\" data-weight=\"10\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"0\" >No usable direct channel \u2014 0 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"5\"  selected='selected'>One usable contact channel \u2014 5 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"10\" >Multiple usable contact channels \u2014 10 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/select>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"tga-rbls-field\">\n\t\t\t\t\t\t<label for=\"tga-rule-based-lead-scorecard-1-engagement\">\n\t\t\t\t\t\t\tEngagement\t\t\t\t\t\t\t<span class=\"tga-rbls-weight\">10 points maximum<\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<select id=\"tga-rule-based-lead-scorecard-1-engagement\" data-criterion=\"engagement\" data-label=\"Engagement\" data-weight=\"10\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"0\" >No response yet \u2014 0 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"5\"  selected='selected'>One meaningful response \u2014 5 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"10\" >Active two-way exchange \u2014 10 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/select>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"tga-rbls-field\">\n\t\t\t\t\t\t<label for=\"tga-rule-based-lead-scorecard-1-readiness\">\n\t\t\t\t\t\t\tCommercial readiness\t\t\t\t\t\t\t<span class=\"tga-rbls-weight\">10 points maximum<\/span>\n\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<select id=\"tga-rule-based-lead-scorecard-1-readiness\" data-criterion=\"readiness\" data-label=\"Commercial readiness\" data-weight=\"10\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"0\" >Early research only \u2014 0 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"5\"  selected='selected'>Budget or timing partly known \u2014 5 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<option value=\"10\" >Budget, timing, and next step are clear \u2014 10 points<\/option>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/select>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"tga-rbls-actions\">\n\t\t\t\t\t<button type=\"button\" class=\"tga-rbls-primary\" data-action=\"score\">Calculate Lead Score<\/button>\n\t\t\t\t\t<button type=\"button\" data-action=\"reset\">Reset<\/button>\n\t\t\t\t<\/div>\n\t\t\t\t<p class=\"tga-rbls-status\" data-status aria-live=\"polite\">Ready to score this lead in your browser.<\/p>\n\t\t\t<\/section>\n\n\t\t\t<section class=\"tga-rbls-panel\" aria-labelledby=\"tga-rule-based-lead-scorecard-1-result-title\">\n\t\t\t\t<h2 id=\"tga-rule-based-lead-scorecard-1-result-title\">Lead Priority Result<\/h2>\n\t\t\t\t<p class=\"tga-rbls-copy\">Use the score to organize follow-up, then review the evidence behind every point.<\/p>\n\t\t\t\t<div class=\"tga-rbls-score\">\n\t\t\t\t\t<div class=\"tga-rbls-ring\" data-ring style=\"--score:0\"><strong data-score>0<\/strong><\/div>\n\t\t\t\t\t<div>\n\t\t\t\t\t\t<span class=\"tga-rbls-priority\" data-priority>Priority D<\/span>\n\t\t\t\t\t\t<h3 data-heading>Research Further<\/h3>\n\t\t\t\t\t\t<p data-summary>Add or confirm evidence before committing intensive sales time.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"tga-rbls-table-wrap\">\n\t\t\t\t\t<table>\n\t\t\t\t\t\t<thead><tr><th>Criterion<\/th><th>Selected evidence<\/th><th>Points<\/th><\/tr><\/thead>\n\t\t\t\t\t\t<tbody data-breakdown><\/tbody>\n\t\t\t\t\t<\/table>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"tga-rbls-next\">\n\t\t\t\t\t<strong>Evidence gaps and next steps<\/strong>\n\t\t\t\t\t<ul data-next-steps><\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"tga-rbls-actions\">\n\t\t\t\t\t<button type=\"button\" data-action=\"copy\">Copy Score Summary<\/button>\n\t\t\t\t\t<button type=\"button\" data-action=\"download\">Download CSV<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/section>\n\t\t<\/div>\n\n\t\t<div class=\"tga-rbls-i18n\" aria-hidden=\"true\">\n\t\t\t<span data-i18n=\"generated\">Lead score calculated locally. Review every selected criterion before acting.<\/span>\n\t\t\t<span data-i18n=\"copied\">Lead score summary copied to your clipboard.<\/span>\n\t\t\t<span data-i18n=\"copy-failed\">Clipboard access was unavailable. Copy the result manually.<\/span>\n\t\t\t<span data-i18n=\"downloaded\">Lead score CSV downloaded.<\/span>\n\t\t\t<span data-i18n=\"restored\">Example lead and scoring selections restored.<\/span>\n\t\t\t<span data-i18n=\"no-gaps\">No zero-point gaps were selected. Confirm the underlying evidence before follow-up.<\/span>\n\t\t\t<span data-i18n=\"lead\">Lead<\/span>\n\t\t\t<span data-i18n=\"company\">Company<\/span>\n\t\t\t<span data-i18n=\"score\">Score<\/span>\n\t\t\t<span data-i18n=\"priority\">Priority<\/span>\n\t\t<\/div>\n\n\t\t<section class=\"tga-rbls-section\">\n\t\t\t<h2>How to Prioritize a Lead<\/h2>\n\t\t\t<p class=\"tga-rbls-copy\">Apply the same evidence standard to every lead so the comparison remains useful.<\/p>\n\t\t\t<div class=\"tga-rbls-guide\">\n\t\t\t\t<article><strong>1. Record supported evidence<\/strong><p>Select only what you can confirm from the inquiry, public company information, or your conversation history.<\/p><\/article>\n\t\t\t\t<article><strong>2. Review the score breakdown<\/strong><p>See exactly where every point came from and identify missing information that could change the priority.<\/p><\/article>\n\t\t\t\t<article><strong>3. Plan the next sales action<\/strong><p>Use the priority as a queueing aid, then apply commercial judgment before outreach or risk decisions.<\/p><\/article>\n\t\t\t<\/div>\n\t\t<\/section>\n\n\t\t<section class=\"tga-rbls-section\">\n\t\t\t<h2>Scoring Rules and Result Guidance<\/h2>\n\t\t\t<div class=\"tga-rbls-info\">\n\t\t\t\t<article><h3>100-point model<\/h3><p>Company fit and buyer intent are worth 20 points each; contact role and identity evidence are worth 15 each; reachability, engagement, and readiness are worth 10 each.<\/p><\/article>\n\t\t\t\t<article><h3>Priorities are follow-up bands<\/h3><p>Priority A is 80\u2013100, B is 60\u201379, C is 40\u201359, and D is 0\u201339. These bands organize sales attention; they are not risk ratings.<\/p><\/article>\n\t\t\t\t<article><h3>Evidence remains your responsibility<\/h3><p>The tool does not verify company records or communication claims. Recheck important details before quoting, contracting, or accepting payment terms.<\/p><\/article>\n\t\t\t<\/div>\n\t\t<\/section>\n\n\t\t<section class=\"tga-rbls-section tga-rbls-cta\">\n\t\t\t<div>\n\t\t\t\t<h2>Turn Qualified Leads Into Better Trade Opportunities<\/h2>\n\t\t\t\t<p>Explore TradeGoAI services for buyer research, sales assets, trade documents, risk review, and market visibility.<\/p>\n\t\t\t<\/div>\n\t\t\t<a class=\"tga-rbls-button\" href=\"https:\/\/tradegoai.app\/ko\/services\/\">Explore Services \u2192<\/a>\n\t\t<\/section>\n\n\t\t<section class=\"tga-rbls-section\" id=\"faq\">\n\t\t\t<h2>Frequently Asked Questions<\/h2>\n\t\t\t\t\t\t\t<details><summary>How is the lead score calculated?<\/summary><p>The score is the sum of seven visible criteria: company fit, buyer intent, contact role, business identity evidence, reachability, engagement, and commercial readiness. Every option shows its point value before you select it.<\/p><\/details>\n\t\t\t\t\t\t\t<details><summary>Does a high score prove that a company is trustworthy?<\/summary><p>No. The score only organizes the evidence you enter and helps you prioritize follow-up. It does not verify company identity, creditworthiness, payment ability, or transaction risk.<\/p><\/details>\n\t\t\t\t\t\t\t<details><summary>Can I change the scoring weights?<\/summary><p>This version uses one fixed 100-point model so results stay consistent across leads. The complete weighting table is shown on the page, making it easy to decide whether the model fits your sales process.<\/p><\/details>\n\t\t\t\t\t\t\t<details><summary>What should I do when important evidence is missing?<\/summary><p>Use the evidence gaps and next-step suggestions in the result. Confirm company details through public sources, identify the buying role, and clarify requirement, quantity, timing, and the next commercial action.<\/p><\/details>\n\t\t\t\t\t\t\t<details><summary>Are my lead details stored?<\/summary><p>No. The score, summary, and CSV file are created locally in your browser. TradeGoAI does not upload or store the lead name, company name, or selected evidence.<\/p><\/details>\n\t\t\t\t\t<\/section>\n\n\t\t<section class=\"tga-rbls-section\">\n\t\t\t<h2>Related Free Tools<\/h2>\n\t\t\t<p class=\"tga-rbls-copy\">Strengthen the contact and company evidence behind your lead priority.<\/p>\n\t\t\t<div class=\"tga-rbls-related\">\n\t\t\t\t<a href=\"https:\/\/tradegoai.app\/ko\/tools\/domain-health-checker\/\"><strong>Domain Health Checker<\/strong><span>Review public HTTPS, mail, SPF, and DMARC configuration for a company domain.<\/span><\/a>\n\t\t\t\t<a href=\"https:\/\/tradegoai.app\/ko\/tools\/email-pattern-generator\/\"><strong>Email Pattern Generator<\/strong><span>Prepare common business email combinations from a name and company domain.<\/span><\/a>\n\t\t\t\t<a href=\"https:\/\/tradegoai.app\/ko\/tools\/lead-list-cleaner\/\"><strong>Lead List Cleaner<\/strong><span>Normalize lead fields and prepare cleaner records for outreach or CRM import.<\/span><\/a>\n\t\t\t<\/div>\n\t\t<\/section>\n\n\t\t<script>\n\t\t(function(){\n\t\t\t'use strict';\n\t\t\tconst root=document.getElementById(\"tga-rule-based-lead-scorecard-1\");\n\t\t\tif(!root)return;\n\t\t\tconst lead=root.querySelector('[data-lead]');\n\t\t\tconst company=root.querySelector('[data-company]');\n\t\t\tconst selects=Array.from(root.querySelectorAll('[data-criterion]'));\n\t\t\tconst status=root.querySelector('[data-status]');\n\t\t\tconst breakdown=root.querySelector('[data-breakdown]');\n\t\t\tconst nextSteps=root.querySelector('[data-next-steps]');\n\t\t\tconst defaults={lead:'Alex Morgan',company:'Northstar Imports',values:[10,10,8,8,5,5,5]};\n\t\t\tlet current=null;\n\t\t\tconst text=key=>{const node=root.querySelector('[data-i18n=\"'+key+'\"]');return node?node.textContent.trim():key;};\n\t\t\tconst guidance={\n\t\t\t\tfit:'Confirm the lead\u2019s industry, market, product use, and buying profile.',\n\t\t\t\tintent:'Clarify the product, specification, quantity, destination, and required timing.',\n\t\t\t\trole:'Identify who owns the buying decision and who influences approval.',\n\t\t\t\tidentity:'Compare the company domain with public registry and official contact details.',\n\t\t\t\treach:'Confirm at least one direct, usable business contact channel.',\n\t\t\t\tengagement:'Ask a focused question that can establish a meaningful two-way exchange.',\n\t\t\t\treadiness:'Clarify budget range, decision timing, and the next agreed commercial step.'\n\t\t\t};\n\t\t\tconst bands=[\n\t\t\t\t{minimum:80,priority:'Priority A',heading:'Act Now',summary:'Strong evidence supports prompt, focused sales follow-up.'},\n\t\t\t\t{minimum:60,priority:'Priority B',heading:'Develop the Opportunity',summary:'The lead is promising, but important evidence still needs confirmation.'},\n\t\t\t\t{minimum:40,priority:'Priority C',heading:'Nurture and Clarify',summary:'Continue lightweight follow-up while closing the largest evidence gaps.'},\n\t\t\t\t{minimum:0,priority:'Priority D',heading:'Research Further',summary:'Add or confirm evidence before committing intensive sales time.'}\n\t\t\t];\n\t\t\tconst escapeCsv=value=>'\"'+String(value).replace(\/\"\/g,'\"\"')+'\"';\n\t\t\tconst selectedLabel=select=>select.options[select.selectedIndex].textContent.replace(\/\\s+\u2014\\s+\\d+\\s+points?$\/,'').trim();\n\t\t\tconst calculate=()=>{\n\t\t\t\tconst rows=selects.map(select=>({\n\t\t\t\t\tkey:select.dataset.criterion,\n\t\t\t\t\tlabel:select.dataset.label,\n\t\t\t\t\tweight:Number(select.dataset.weight),\n\t\t\t\t\tpoints:Number(select.value),\n\t\t\t\t\tevidence:selectedLabel(select)\n\t\t\t\t}));\n\t\t\t\tconst score=rows.reduce((sum,row)=>sum+row.points,0);\n\t\t\t\tconst band=bands.find(item=>score>=item.minimum);\n\t\t\t\tbreakdown.replaceChildren();\n\t\t\t\trows.forEach(row=>{\n\t\t\t\t\tconst tr=document.createElement('tr');\n\t\t\t\t\tconst criterion=document.createElement('td');criterion.textContent=row.label;\n\t\t\t\t\tconst evidence=document.createElement('td');evidence.textContent=row.evidence;\n\t\t\t\t\tconst points=document.createElement('td');points.className='tga-rbls-points';points.textContent=row.points+' \/ '+row.weight;\n\t\t\t\t\ttr.append(criterion,evidence,points);breakdown.appendChild(tr);\n\t\t\t\t});\n\t\t\t\tnextSteps.replaceChildren();\n\t\t\t\tconst gaps=rows.filter(row=>row.points<row.weight);\n\t\t\t\tif(!gaps.length){\n\t\t\t\t\tconst li=document.createElement('li');li.textContent=text('no-gaps');nextSteps.appendChild(li);\n\t\t\t\t}else{\n\t\t\t\t\tgaps.sort((a,b)=>(b.weight-b.points)-(a.weight-a.points)).slice(0,3).forEach(row=>{\n\t\t\t\t\t\tconst li=document.createElement('li');li.textContent=guidance[row.key];nextSteps.appendChild(li);\n\t\t\t\t\t});\n\t\t\t\t}\n\t\t\t\troot.querySelector('[data-score]').textContent=score;\n\t\t\t\troot.querySelector('[data-ring]').style.setProperty('--score',score);\n\t\t\t\troot.querySelector('[data-priority]').textContent=band.priority;\n\t\t\t\troot.querySelector('[data-heading]').textContent=band.heading;\n\t\t\t\troot.querySelector('[data-summary]').textContent=band.summary;\n\t\t\t\tcurrent={lead:lead.value.trim()||'\u2014',company:company.value.trim()||'\u2014',score,band,rows,gaps};\n\t\t\t\tstatus.textContent=text('generated');\n\t\t\t\treturn current;\n\t\t\t};\n\t\t\tconst summaryText=()=>{\n\t\t\t\tif(!current)calculate();\n\t\t\t\tconst lines=[\n\t\t\t\t\ttext('lead')+': '+current.lead,\n\t\t\t\t\ttext('company')+': '+current.company,\n\t\t\t\t\ttext('score')+': '+current.score+'\/100',\n\t\t\t\t\ttext('priority')+': '+current.band.priority+' \u2014 '+current.band.heading,\n\t\t\t\t\t''\n\t\t\t\t];\n\t\t\t\tcurrent.rows.forEach(row=>lines.push(row.label+': '+row.evidence+' ('+row.points+'\/'+row.weight+')'));\n\t\t\t\treturn lines.join('\\n');\n\t\t\t};\n\t\t\tconst copySummary=async()=>{\n\t\t\t\tcalculate();\n\t\t\t\ttry{await navigator.clipboard.writeText(summaryText());status.textContent=text('copied');}\n\t\t\t\tcatch(copyError){status.textContent=text('copy-failed');}\n\t\t\t};\n\t\t\tconst download=()=>{\n\t\t\t\tcalculate();\n\t\t\t\tconst rows=[\n\t\t\t\t\t['Lead',current.lead],\n\t\t\t\t\t['Company',current.company],\n\t\t\t\t\t['Score',current.score+'\/100'],\n\t\t\t\t\t['Priority',current.band.priority+' - '+current.band.heading],\n\t\t\t\t\t[],\n\t\t\t\t\t['Criterion','Selected evidence','Points','Maximum']\n\t\t\t\t];\n\t\t\t\tcurrent.rows.forEach(row=>rows.push([row.label,row.evidence,row.points,row.weight]));\n\t\t\t\tconst csv='\\uFEFF'+rows.map(row=>row.map(escapeCsv).join(',')).join('\\r\\n');\n\t\t\t\tconst 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